On 1st March 2015, Vijay, one of Saha Astitva’s first organic farmers, sold his own rice at the Mumbai Farmer’s market. He sold 40kg of Kala Jeera and received an order for 40kg more. Saha Astitva, so far has been selling the rice on behalf of the local farmer’s converting to organic growing, so Vijay going on his own is a real milestone!
Vijay has been associated with Saha Astitva since it began in 2009, was the first local person to take the plunge in organic farming back in 2011. Now branching on his own this the fourth year he has grown organic indigenous rice. Organic farming experts have verified Vijay’s soil to be very fertile.